Maserati Revs Up Global Expansion with Creation of Overseas Region

Maserati has roared into 2024 with a bold move, reshaping its global market landscape with the creation of the Overseas Region. This strategic shift promises to invigorate the Italian luxury marque's presence in diverse markets worldwide, offering them tailored focus and accelerated growth.

Leading the charge as the region's head is Hamdy Elshantoury. Under his guidance, the Overseas Region looks to unite markets previously scattered across existing territories, forming a dynamic new entity. 

The move isn't merely geographical. It signifies Maserati's focus on catering to the specific needs of each market within the newly formed region. This tailored approach promises to unlock fresh avenues for growth and brand resonance all around the globe.

Elshantoury's leadership extends beyond the Overseas Region, as he also helms the Middle East and Africa (MEA) market. Meanwhile, Wong Yi Mui Wallace takes charge of Southeast Asia and India, while Marco Spadaro steers the ship in Eastern Europe and Latin America.

Davide Grasso, Maserati CEO, commented: “We are pleased to begin the year with the announcement of a new global region and the appointment of Hamdy Elshantoury as its head. Maserati operates in more than 70 markets around the world and the creation of a fifth region confirms the intention to give our business an even more precise and specific configuration at a global level, to better cover and respond to individual market requirements, and to give each area the attention it requires to improve its development and efficiency.”