Mercedes VISION EQXX, A Record-Breaking Icon, in Saudi Arabia
Posted by Amgad El Sabbagh on Mar 12, 2024
Unveiling the VISION EQXX: Redefining Modern Luxury and Efficiency
Mercedes-Benz is gearing up to unveil its revolutionary electric vehicle, the VISION EQXX, at LEAP 2024, a prestigious global technology event. The event will be held at the Riyadh Exhibition and Convention Center in Malham, Saudi Arabia, from March 4 to 7, 2024. This exciting exhibition is a collaboration between Mercedes-Benz and Saudi Arabia's leading telecom service provider, Etihad Etisalat (Mobily).
Now in its third year, LEAP plays a vital role in fostering technological advancements, driving digital transformation, and shaping the future of innovation. This event also offers valuable insights into Saudi Arabia's remarkable progress towards achieving the ambitious goals outlined in Vision 2030.
Setting New Standards: Record-Breaking Efficiency and Range
The VISION EQXX embodies the progressive interpretation of Mercedes-Benz's fundamental principles of modern luxury and Sensual Purity, tailored for the digital and sustainable age. With an astonishing real-world electric range of over 1,000 kilometers on a single charge and an energy consumption rate of less than 10 kWh/100 km, the VISION EQXX sets a new standard for efficiency in the automotive industry.
Game-Changing UI/UX: Merging Real-World and Digital Experiences
Beyond its exceptional drivetrain performance, boasting a world-beating drag coefficient of 0.17 and a lightweight bionic design, the vehicle also showcases a groundbreaking software-driven approach to the user interface and user experience (UI/UX). Through the integration of a game engine, VISION EQXX takes UI graphics to a whole new level of digital luxury. The user interface responds instantaneously to the driver's needs, creating an immersive experience that seamlessly blends the real world with the digital realm.
Recent tests have demonstrated the VISION EQXX's unrivaled efficiency, as it shattered its own previous record by achieving an astonishing energy consumption rate of 8.3 kWh/100 km during a 1,202 km journey from Stuttgart, Germany, to Silverstone, UK, on a single battery charge.
LEAP 2024: Shaping the Future of Innovation in Saudi Arabia
Michael Stroband, CEO of Mercedes-Benz Cars Middle East, expressed his excitement about the VISION EQXX's debut at LEAP: "The VISION EQXX is more than just a show car; it represents Mercedes-Benz's unwavering commitment to accelerating the transition to electric mobility through groundbreaking efficiency and exceptional range. LEAP is an exceptional event that perfectly aligns with our core values of innovation and advancement. It provides a unique platform for tech enthusiasts and industry leaders to collaborate, share insights, and shape the future of technology."
Collaborative Success: Mercedes-Benz and Mobily Join Forces
Stroband also expressed gratitude to Mobily for their collaboration, which made it possible to showcase this masterpiece at such a remarkable event. The VISION EQXX epitomizes Mercedes-Benz's dedication to pushing the boundaries of electric mobility, and the company eagerly anticipates sharing its revolutionary features with the diverse and forward-thinking audience at LEAP.
LEAP 2024 promises to be an exceptional event where cutting-edge technology and visionary ideas converge. With the unveiling of the record-breaking VISION EQXX, Mercedes-Benz aims to captivate attendees and demonstrate its commitment to driving innovation in the field of electric mobility. As the automotive industry embraces sustainable solutions for the future, the VISION EQXX stands as an extraordinary testament to Mercedes-Benz's pursuit of excellence and its unwavering dedication to shaping the future of transportation.