Bugatti’s bespoke division reveals three stunning Chirons for UAE customers
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Stunning Bespoke Bugatti Chirons Launched in UAE
Introduction to Sur Mesure
Back in 2021, Bugatti launched its bespoke personalization division - Sur Mesure. Sur Mesure is analogous to what Ad Personam is for Lamborghini and what Mulliner is for Bentley.
Unique Models Introduced
Now, the division has rolled out three stunning Bugatti Chirons destined for their new homes in the UAE. The three one-of-a-kind models include:
- Two Chiron Super Sports
- One Chiron Pur Sport
Chiron Super Sport
The first Super Sport features a California Blue base with light-sculpted lines in a vibrant orange hue named Arancia Mira. This bespoke hypercar includes:
- Custom engine lettering
- Magnesium wheels
- Personalized engine bay lettering
- The number 38 on its horseshoe grill, as requested by the owner
The cabin also follows the Arancia Mira theme.
Chiron Pur Sport
Moving on to the Pur Sport, it also has a blue base overlaid in the Vagues de Lumière style with a lighter shade from the same color family. Each end plate on the rear wing bears the French flag, and the grille features the number 9.
Second Chiron Super Sport
The second Super Sport sports a Matt Blue Royal Carbon exterior. The interior showcases two-tone seats with a split seat setup, featuring:
- Driver's seat in Light Blue Sport color
- Passenger seat in Beluga Black
Conclusion
Painting all three examples took weeks, but the final products are simply gorgeous. Sur Mesure claims that its imagination will not stop at these three unique models. The division offers customers the opportunity to personalize their new Bugatti in any way they desire.
“Luxury can be an indication of how one thinks, feels, or expresses one’s emotions. We are delighted to announce that the Sur Mesure feature is now available for our customers in the UAE exclusively at Al Habtoor Motors. From simple colors like black and white to complex combinations such as orange and turquoise, each car represents individual style, taste, and personality, inspiring joy and confidence beyond mere monetary value,” said Sultan Al Habtoor, President of Al Habtoor Motors.
