Cadillac Unveils Its First Fully Electric Vehicle as Part of New Strategy
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Cadillac Unveils Its First Electric Vehicle
Cadillac's Bold Strategy
Cadillac has announced a significant enhancement to its bold strategy, which recently focused on launching new products, by revealing its first fully electric vehicle (EV). This model will be the first to be produced on General Motors' future electric vehicle platform, which was announced last Friday, indicating that Cadillac will lead the company’s transition to a fully electric future.
Statements from Cadillac's President
Steve Carlisle, President of Cadillac, stated: "The Cadillac electric vehicle will be at the heart of the crossover vehicle market, meeting the needs of customers worldwide. It will represent the pinnacle of luxury and innovation while taking a leading position in the mobility sector."
Additional Details on the Electric Vehicle
The name and further details of the electric vehicle are set to be revealed later as the launch date approaches. Today's announcement is part of Cadillac's bold strategy unveiled this week, aimed at accelerating the introduction of new products. This strategy includes:
- A completely new XT6 crossover.
- A future Escalade model.
- A high-performance sedan coming soon.
Overall, Cadillac plans to introduce new models at a rate of approximately one every six months until 2021.
General Motors' Electric Vehicle Platform
The electric vehicle (EV) platform from General Motors, which Cadillac will be the first to utilize, is highly flexible, allowing the company to quickly respond to customer preferences with relatively short lead times for design and development needs. Consequently, Cadillac's product lineup will benefit from a diverse range of body designs that can be offered through this modern engineering.
Drive Systems and Battery Cells
The most advanced components within this platform are the drive systems and battery cells, both designed to maximize usage across General Motors' vehicle range in various markets. Electric vehicles can be configured with front-wheel, rear-wheel, or all-wheel drive systems, and the power of their battery systems will be adjusted according to the vehicle and customer requirements.
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