Humayun Alam tells us why Infiniti is the brand to follow
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Insights on Infiniti Q30 Launch in Abu Dhabi
Interview with Mr. Humayun Alam
During our recent trip to Abu Dhabi for the launch of the all-new Infiniti Q30, we spoke to Mr. Humayun Alam, General Manager of Sales at Al Masaood Automobiles. He provided valuable insights into the brand’s current performance, future plans, and upcoming models in the region.
Regional Performance of Infiniti
Q. How is Infiniti fairing regionally in comparison to its rivals?
Keeping in mind that Infiniti is a relatively new brand compared to other established players in the market, I’d have to say they’ve done fairly well. Not only have they maintained their position, but they’ve also managed to increase their market share.
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Current UAE Car Market Insights
Q. What are your views on the current UAE car market?
As mentioned earlier, there is a decline of around 19% in the Total Industry Volume (TIV), but when it comes to the luxury segment, the impact hasn’t been as severe. The Infiniti Q30 aims to bring greater footfall to the showrooms as we’re targeting a segment of the market we hadn’t before.
Sales Expectations for Q30 Models
Q. How many Q30 models are you expecting to sell on an annual basis?
At this point in time, numbers are still in the pipeline, and only time can tell. Hopefully, in a year, I’ll have some good news for you.
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Upcoming Models from Infiniti
Q. Could you shed some light on upcoming models from Infiniti?
While this sort of information should come from the regional office, I can tell you that two new models are expected, and they will be part of the brand’s SUV line-up.
Reasons to Consider Infiniti
Q. Finally, could you tell our readers why they should consider purchasing an Infiniti?
As a brand, Infiniti offers great value for money and all the technology one could ever dream of. Its reputation as a luxury offering is also the reason that the brand has seen increasing sales in recent years.
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