Lamborghini Appoints Ultimate Motors as Authorized Dealer in Dubai and Abu Dhabi
Ultimate Motors Becomes Official Lamborghini Dealer in the UAE
Automobili Lamborghini has announced the appointment of Ultimate Motors, based in the United Arab Emirates, as its new authorized dealer for Lamborghini vehicles in both Dubai and Abu Dhabi.
Expanded Services for Lamborghini Customers
Starting August 1, 2022, both existing and new Lamborghini customers in Dubai and Abu Dhabi can visit the Lamborghini showroom located on Sheikh Zayed Road in Dubai. The dealership offers a full range of services, including sales of new Lamborghini vehicles, certified pre-owned cars, after-sales support, and dedicated customer care.
Leadership Statements on the New Partnership
Paolo Sartori, Regional Director of Automobili Lamborghini for the Middle East and Africa, commented on the occasion: “We are delighted to welcome Ultimate Motors as our new dealer in Dubai and Abu Dhabi. With the most advanced and diverse product range in our history, we are confident that we will continue to drive the brand’s growth in the United Arab Emirates, building on the strong popularity and success we have achieved in recent years.”
Ultimate Motors: Expertise and Proven Success
Ultimate Motors stands out with a highly skilled management team and extensive experience. The Italian super sports car manufacturer selected Ultimate Motors following Lamborghini’s outstanding success in the UAE during the first half of 2022.
Martino Picotti, General Manager of Ultimate Motors, shared: “We are truly pleased to take on this role as Lamborghini’s new authorized dealer in Dubai and Abu Dhabi. We are confident in our ability to secure a successful future for the Italian manufacturer in the UAE by developing our operations and enhancing our service portfolio, including launching key services and departments such as the Selezione Certified Pre-owned program, customer relationship management, training, and compliance. We look forward to delivering an unrivaled customer experience while maintaining the highest standards of quality.”
The UAE: Lamborghini’s Largest Market in the Region
The United Arab Emirates remains Lamborghini’s largest market in the region. With Ultimate Motors, Automobili Lamborghini aims to introduce customers to an impressive selection of new models and continue its journey toward realizing its future vision by adopting innovative technologies in the coming years.
