Growth of the Suzuki Brand
It is widely recognized, especially among those in the automotive industry in Saudi Arabia, that the Suzuki brand is experiencing rapid growth due to its quality, reliability, and economic efficiency, along with exceptional customer service provided by Najib Auto.
Strategic Partnership to Meet Customer Needs
Thrifty Car Rental is one of the largest and most reputable companies in the car rental industry, always striving to offer better vehicles for its customers to ensure seamless mobility. This need led to the formation of a strategic partnership between Najib Auto and Thrifty Car Rental to cater to their clients' requirements.
Expanding the Suzuki Brand
Najib Auto, the authorized dealer for Suzuki vehicles in Saudi Arabia, is strategically focused on expanding the Suzuki brand while delivering top-notch customer service. Thrifty Car Rental has added Suzuki vehicles to its fleet by incorporating 2,160 units of the 2022 and 2023 Suzuki Dzire models, which are recognized for their fuel efficiency within their class.
A portion of this deal has already been delivered to enhance Thrifty Car Rental's customer service, meeting the growing market demand across all levels, particularly in new branches recently opened by Thrifty Car Rental throughout the Kingdom.
Strengthening the Strategic Partnership
To further solidify this partnership, Sheikh Najib Abdul-Latif Al-Eissa, Chairman of Najib Holding Group, presented a plaque to the CEO of Thrifty Car Rental, Mr. Nayef bin Mohammed Al-Dhaib, to commemorate this long-term strategic alliance.
This event was attended by numerous employees from both companies at the Thrifty Car Rental headquarters in Riyadh. Both companies have agreed to continue this partnership long-term to achieve business goals alongside world-class customer service.
