Al Tayer Motors Wins Henry Ford Excellence Award for the Fourth Consecutive Year

Acknowledgment of Excellence

Last year, we reported that Al Tayer Motors won the Ford Excellence Award, which recognizes outstanding overall performance and a collaborative work environment that ultimately enhances customer satisfaction. This achievement was noted the year before and the year prior to that as well.

Fourth Consecutive Win

It should come as no surprise that for the fourth consecutive time, Al Tayer Motors has been honored with the Ford Excellence Award. Additionally, the automotive dealership group has also received the President’s Awards for Vehicle Sales and Part Sales for the fourth consecutive time, along with the Outstanding Sales Achievement Award for Lincoln for the second consecutive year. WOW!

Award Presentation

His Excellency Dr. Tariq Humaid Al Tayer, Director, Ashok Khanna, Chief Executive Officer, and other members of the Al Tayer Motors senior management team received the awards from Kay Hart, President of the International Markets Group at Ford Motor Company, during the annual regional dealer conference held in Jeddah, Kingdom of Saudi Arabia.

Commitment to Customer Service

“We really appreciate their ongoing efforts to ensure that Ford and Lincoln customers always receive world-class service and are treated like family. On behalf of the entire team at Ford, I would like to say a big thank you for Al Tayer Motors’ enduring leadership, their team’s hard work to deliver year-on-year growth in sales, retail channel mix while achieving outstanding Customer Value Proposition (CVP) results. We are very proud of this partnership,” said Ravi Ravichandran, Executive Director at Ford Middle East.

Investment in Service and Technology

Ashok Khanna, Chief Executive Officer of Al Tayer Motors, stated: “Our Ford and Lincoln sales and after-sales teams are truly dedicated to the highest standards of service at every step. As a dealership, we continuously invest in training our teams and enhancing our services and facilities. We are laser-focused on our digital experience, with our top-rated Al Tayer Motors app and e-commerce website, delivering seamless online and offline service and buying experiences. These awards are a recognition of all our efforts.”