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Continental celebrates Mother’s Day with Kids Spot Nursery in Dubai
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Continental celebrates Mother’s Day with Kids Spot Nursery in Dubai

·
April 5,2022
·
1 min read

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Continental Tyres Celebrates Mother's Day with Kids Spot Nursery in Dubai

Continental Tyres Mother's Day Activation

Overview of the Collaboration

Tyre manufacturer Continental joined hands with Kids Spot Nursery in Dubai to celebrate Mother’s Day. As part of its innovative Conti Cares Campaign, the German company offered expert advice to mothers in Dubai regarding tyre safety. At the event, mothers were also given tyre check booklets from the company.

Continental Tyres Mother's Day Activation

Vision Zero Goal

This campaign aims to achieve the company’s Vision Zero Goal, promoting safer roads in the UAE. To achieve this, Continental is spreading awareness about:

  • Tyre life cycles
  • Various tyre checks

By following this goal, Continental is playing its part in promoting safe driving and making the UAE roads safe for future generations while achieving the societal objectives of a business.

Continental Tyres Mother's Day Activation

Statements from Leadership

Karel Kucera, Managing Director of Continental Middle East, stated:

“Safety is a top priority for Continental and we believe we have a great responsibility to support the people that call the UAE home in any way we can. We are delighted to have collaborated with Kids Spot Nursery on Mother’s Day and hope that through this campaign we can bring to light the importance of tyre safety in the UAE.”

He further added:

“As a main proof point of our Vision Zero safety initiative, we will continue working with our partners to uphold the safety of the UAE’s roads for years to come in preparation for the next generation of drivers and road users.”

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