AW Rostamani Launches Initiative to Protect Children from Heat Dangers in Cars

We normally don't pay much heed to 'promotional' press releases; however, this time it's different. And it's important.

Noble Initiative by AW Rostamani

AW Rostamani, the official dealer for Nissan and Infiniti in Dubai and Northern Emirates, has launched a noble initiative to educate the public about the dangers of leaving children in a car during extreme heat. The Middle Eastern temperatures can be strong enough to harm children if they are left inside a vehicle. Here is a video demonstrating how cookies can be baked inside a car due to regular heat:

Live Demonstrations and Community Engagement

Live cookie baking demonstrations inside cars are being planned by AW Rostamani post-Ramadan to showcase how regular sunlight can heat the inside of a car to temperatures high enough to bake cookies. To show your support, you can:

• Visit www.carbaked.com to pledge your support.
• Tweet using the hashtag #CarBaked.
• Attend the live demonstrations to support this noble cause.

Message from Michel Ayat

Michel Ayat, Director of AW Rostamani, stated: “The loss of a child is a tragic event for every family, but it is all the more heartbreaking when it is avoidable. We at AW Rostamani share in the grief of parents who have lost young ones in this way, but the answer is simple – never leave your child unattended, especially in a vehicle. We hope all will remember the symbol of our car-baked cookies and ensure they always take their child with them before they leave their car.”

Support from YallaMotor

YallaMotor supports this campaign and invites you to join us in raising awareness about this critical issue.