Jaguar F-PACE Launch: Collaboration with DJ Producer MK

The Importance of Collaborations in Today's Social Media Landscape

Collaborations are essential in today's world of social media. Engagement and interactions are new KPIs for brands to follow. Almost all brands are thinking of new and immersive experiences to showcase their products beyond what they are.

Introducing the New Jaguar F-PACE

Welcome to the latest one done by Jaguar. The new F-PACE, Jaguar's flagship SUV and a bestseller, has just received a fresh look and upgrade. To celebrate this, Jaguar has collaborated with DJ Producer MK to curate a new soundtrack for the launch of the new F-PACE.

Exclusive Soundtrack and Playlist by MK

The new Jaguar campaign coincides with MK's world-exclusive launch of his new track, "Lies" featuring Raphaella. MK will also curate a playlist on Spotify, inspired by the new Jaguar F-PACE.

Conclusion: A Bold Move by Jaguar

Is it different? Yes. Is it exciting? Yes. Well done, Jaguar!