Porsche Centre Dubai and the Northern Emirates, Al Nabooda Automobiles LLC, has launched a new era with the reveal of the company’s first fully electric sports car, the Taycan. Staged at an innovative drive-in venue at the Dubai Design District, the launch was the first of its kind in the MENA region. More than 200 guests, seated in 100 cars, attended the event, which included an impressive aerial show. No less than 120 drones told visually the story of the evolution of the Taycan from the first hybrid vehicle, the Lohner-Porsche developed by Ferdinand Porsche in 1898, through to today.
Commenting on the arrival of Porsche’s all-new Taycan, K. Rajaram, CEO of Al Nabooda Automobiles LLC, said: “The Taycan marks the beginning of the future for Porsche. The first all-electric sports car brings together multiple innovations and we have launched it in a manner befitting the brand, at the first contactless launch event in the region that adhered to all the safety protocols outlined by the UAE government.”
Click here to watch our social media coverage of the event
Available in three models comprising the 4S, Turbo, and Turbo S, Taycan combines a sleek coupé profile with a four-door saloon body, providing room for four adults. Intelligent use of battery cell placement allows for “foot garages” in the back which gives more rear legroom for taller occupants and allows Taycan to adopt a slender, 911-like silhouette. The Turbo and Turbo S feature a 93kWh, two-tier Performance Battery Plus pack, while a 79kWh, single-tier battery is standard on the entry-level 4S that delivers up to 463 km of range according to WLTP. A two-tier pack can be ordered as an option on the 4S to boost power from 530 PS to 571 PS, while the Turbo generates 680 PS.
At present, 33 AC chargers and 1 DC charger have been set up at Porsche facilities across Dubai, Sharjah, and Fujairah. Furthermore, collaboration with various institutions, such as malls and hotels, ensures ongoing efforts to expand the charging network for customers and owners of electric or hybrid vehicles.
The basic retail prices inclusive of VAT for the new Taycan derivatives in the United Arab Emirates are as follows:
Taycan 4S: AED 431,800
Taycan Turbo: AED 601,800
Taycan Turbo S: AED 781,000
