BMW Middle East increases sales by 22% in the first half of 2013
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BMW Group Middle East Reports 22% Sales Increase in 2013
Sales Growth Overview
BMW Group Middle East announced that its sales increased by 22% in the first half of 2013 compared to the first half of 2012. BMW and MINI are growing stronger over time, breaking the record by selling 12,657 vehicles to customers across 13 markets in the Middle East.
Market Performance
The highest volume selling market in the Middle East is the UAE, accounting for 49% of the regional sales for BMW and MINI in the first half of the year. Following the UAE, individual sales increases include:
- Kuwait: 47%
- Bahrain: 44%
- Qatar: 27%
- Dubai: 23%
- Jordan: 20%
Statements from BMW Group Middle East
"BMW Group Middle East is on track for yet another successful record year after confirming record-breaking sales figures during the first six months of the year," said Dr. Joerg Breuer, Managing Director, BMW Group Middle East.
"Together with our importer partners, we have continued to invest in several areas of our business to elevate the customer's brand experience even further," he added.
