Cadillac CT6: The Luxurious Launch Event in Abu Dhabi
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Cadillac CT6: The Luxurious Launch Event in Abu Dhabi
Event Details
Cadillac Middle East held a spectacular launch event for the all-new Cadillac CT6 in Abu Dhabi. The event, held at the Four Seasons Resort on Al Maryah Island, attracted media representatives from across the Gulf, showcasing an ambiance of ultimate luxury.
Guest Reception
The hosts ensured a five-star experience, welcoming guests with Cadillac Escalades and personal drivers from Dubai. The top-spec models ensured passengers enjoyed a comfortable and luxurious journey.
Welcome by the Cadillac Team
Upon our arrival in Abu Dhabi, we were warmly greeted by Cadillac's communications team, including Ronald Boulet, Rana Fawaz, Farah Emhaz, and Cesar Yaqub, among others. The resort had only opened two weeks prior.
Pre-Dinner Meeting
After settling into our luxurious rooms, it was time for a pre-dinner meeting to get acquainted with the Cadillac team, which included Felix Wheeler, Hans Georg Hermann, Maximilian Tish, and Nadeem Ghrayeb, among others. Following this, it was time for dinner.
Car Presentation
We were informed that 12 billion USD had been invested in R&D by General Motors for the CT6. Additionally, Cadillac's showroom design is set to be updated in the near future. Cadillac plans to introduce 8 new models by 2020, including sedans and SUVs.
Driving Experience
After the presentation, it was time to experience the CT6 around Abu Dhabi and in the city, capturing picturesque moments along the way. Following this, we enjoyed lunch and a Q&A session before departing.
Cadillac CT6 Pricing and Specifications
Take a look at the pricing and specifications of the Cadillac CT6 and its competitors.