Introduction
Today, SAIC Motor represents the Chinese automotive sector at Expo 2020 Dubai, unveiling its autonomous and new energy vehicle prototype, the KUN, at its booth in the China Pavilion.
Expo Opening
The official opening of Expo 2020 Dubai took place on October 1. The latest prototype, KUN, is set to be one of the main attractions at the Chinese pavilion, showcasing the robust, innovative, and advanced technologies currently being developed and manufactured in China.
KUN Design
SAIC Motor designed the KUN in collaboration with design teams located in both Shanghai, China, and London, UK. This prototype aims to provide a unique experience for visitors at the China Pavilion during Expo 2020 Dubai. It combines:
- Smart interactive engagement
- Light energy
- Zero-gravity seating
- Embodied imaging interaction
- Advanced autonomous driving technologies
These elements reflect the future of smart mobility.
CEO Statements
Tom Lee, the CEO of SAIC Motor operations in the Middle East, commented:
"The KUN prototype reflects SAIC Motor's history, high aspirations, and the unique path it follows in its journey toward achieving goals related to green mobility and future technology. This vehicle not only embodies SAIC's vision for smart mobility but also reinforces our goal of creating a shared future centered around green mobility, smart living, and advanced technologies. We are very proud of SAIC's strategic presence at the China Pavilion during Expo 2020 Dubai and look forward to sharing the KUN prototype with all our visitors."
SAIC Motor Growth
SAIC Motor is distinguished by its strategic representation of the Chinese automotive sector, especially as its products and services are available in over 70 countries worldwide. The company is experiencing significant growth in international markets, with international sales exceeding 370,000 vehicles and an impressive annual growth rate of 106.4%.
MG Brand Sales
Sales for the MG brand reached 182,000 vehicles, reflecting an annual increase of 83.9%. Approximately 40% of MG sales occurred in developing countries, while new energy vehicle (NEV) sales for self-owned brands in European countries such as the UK, Norway, Denmark, and Iceland totaled around 19,000 vehicles within one year.
