Saudi International Car Carnival (Autoville) Launches in Riyadh: Middle East’s Largest Automotive Event

Autoville launches in Riyadh, bringing car enthusiasts together for the Middle East's largest interactive automotive event with shows, celebrities, and exciting activities.

Autoville: Saudi International Car Carnival Kicks Off in Riyadh

Middle East’s Largest Interactive Automotive Event Begins

With an enthusiastic turnout from car lovers and motorsport fans, the Saudi International Car Carnival (Autoville) officially began yesterday in Riyadh, marking the launch of the Middle East’s largest interactive automotive event. Organized by the General Authority for Exhibitions and Conferences, Autoville will run until Friday, January 14, 2022, at the Dirab Circuit in Riyadh.

Seven Major Zones for Ultimate Entertainment

Car enthusiasts and hobbyists can look forward to action-packed and thrilling experiences across seven main zones:

  • Live Adventure Zone
  • Advanced Cars Exhibition (OEM)
  • Rare Cars Gathering
  • Boogie Storm
  • Viral Music
  • Arobots
  • Car Club Exhibition

Spanning 1.7 million square meters, these zones offer visitors a vibrant atmosphere filled with automotive shows, driving experiences, and unique speed tests suitable for all ages. The excitement will continue into the evenings, with performances from top Arab and international artists.

Health and Safety at the Forefront

The Ministry of Health, represented by the Riyadh Health Affairs Directorate, is actively participating in Autoville with a dedicated team ready to provide booster vaccinations to eligible attendees. The team is also focused on raising awareness about preventive and precautionary measures to combat COVID-19, ensuring all attendees adhere to safety protocols.

Leadership’s Vision for a World-Class Event

Amjad bin Essam Shaker, Acting CEO of the General Authority for Exhibitions and Conferences, expressed his delight at the launch of the international Autoville Carnival, describing it as a groundbreaking event for the exhibitions, conferences, and entertainment sectors in Saudi Arabia. He emphasized the Authority’s commitment to delivering a world-class festival by providing the necessary resources to make this pioneering event a reality.

Driving Tourism and Industry Growth

Shaker highlighted that Autoville enriches government efforts to support the tourism and exhibitions sectors through large-scale automotive and motorcycle shows, as well as promotional and awareness activities. The event attracts experts, enthusiasts, and the general public, bringing together over 100 leading global automotive brands.

Economic and Cultural Impact

According to Shaker, Autoville is a valuable addition to Saudi Arabia’s exhibitions and conferences sector, drawing major investors in exhibitions, festivals, and automotive accessories. The event also supports the local hospitality industry while directly and indirectly boosting revenues for retail, catering, tourism, and entertainment sectors. Importantly, it enhances Riyadh’s ranking among the world’s top cities in line with the ambitious targets of Vision 2030.

Exclusive Activities and Celebrity Participation

Car enthusiasts have the chance to participate in special Autoville activities, including:

  • Drift School lessons with Chelsea DeNofa
  • Professional driving course with the RTR team
  • Tokyo Drift experience
  • Suzuki Swift track driving experience

These activities give fans the unique opportunity to accompany motorsport celebrities and experience the action and excitement usually seen only in movies and TV shows.

Motorsport Stars and Ticket Sales

Autoville features appearances from renowned rally and motorsport celebrities, including two-time Guinness World Record drift champion and Saudi driver Abdulhadi Al-Qahtani, as well as global motorsport stars Ken Block, Vaughn Gittin Jr., Remi Bizouard, and many more. The Autoville administration has officially started selling tickets for the international carnival through the event’s official website: www.autoville.me.

Supporting Saudi Arabia’s Automotive Festival Industry

The Saudi International Car Carnival (Autoville) aims to advance the car festival industry in the Kingdom, enhance Saudi Arabia’s global standing in this sector, and support local tourism, with strong backing from relevant government partners.

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