Launch of the New Rolls-Royce Ghost in Abu Dhabi

Introduction

Abu Dhabi Motors has unveiled the new Ghost from Rolls-Royce, marking the latest addition to the brand's prestigious lineup of luxury vehicles.

The Event and Launch

The event took place at the Abu Dhabi Motors showroom in Umm Al Nar, where a select group of guests gathered while adhering to social distancing guidelines. The launch of the new Ghost captivated everyone present with its extraordinary design.

Message from the Regional Director

Cesar Habib, the Regional Director of Rolls-Royce Motor Cars Middle East and Africa, welcomed the attendees and presented an introduction to the features of this engineering masterpiece, stating:

Quote from the Regional Director

"The new Ghost is a creative endeavor that reflects exceptional craftsmanship; it whispers luxury rather than shouting for attention. There is an inspiring quote from the brand's founder: Perfection lies in small details, but those details are not small. We are now witnessing a perfect embodiment of that quote in the new Ghost, 116 years in the making."

New Innovations in the Ghost

The new Ghost is the most technologically advanced Rolls-Royce, surpassing the brand's most successful model in its 116-year history. This exceptional model balances simplicity and complexity, embodying the philosophy of "absolute luxury," avoiding ostentation while fulfilling customer needs in the best possible way, keeping pace with modern demands.

Chassis and Technology

The new Ghost is built on Rolls-Royce's aluminum architecture, enabling designers and engineers to incorporate additional technological features such as:

• All-wheel drive
• Four-wheel steering

These innovations provide unprecedented stability during driving.

Suspension System and Engine

The new Ghost features the world's first planar suspension system, significantly enhancing flexibility and torque. It is equipped with a V12 twin-turbo engine with a capacity of 6.75 liters, generating 571 horsepower and 850 Nm of torque.

Additional Features

Furthermore, the doors open and close electrically for maximum convenience. The interior elements have been tuned to a common resonance frequency to provide tranquility and calm. The illuminated Pantheon grille showcases the iconic Rolls-Royce symbols, while the vehicle debuts the illuminated front fascia, surrounded by over 850 stars.