2022 Kia Sportage Unveiled at Riyadh International Motor Show
Kia Aljabr Launches the All-New Kia Sportage 2022
Kia Aljabr has officially launched the Kia Sportage 2022 for the first time at the Riyadh International Motor Show, the region’s first and largest interactive automotive event.
All-New Sportage Showcased at Autoville Festival in Riyadh
All variants of the new 2022 Kia Sportage—meticulously designed to meet customer expectations with its refreshed exterior and interior—are on display at the Autoville Festival in Riyadh from January 8 to 14, 2022.
Innovative Exterior Design Redefines SUV Standards
The reimagined exterior design challenges conventional aesthetics and brings the Sportage identity into a new generation. Crisp angular lines accentuate the sculpted body, amplifying its bold and exciting appearance. Elegant, dynamic surfaces blend seamlessly with intricate patterns, giving this SUV a confident and dynamic road presence. Inside, a newly designed cabin combines high-tech features with a modern design approach for a stylish and comfortable atmosphere.
Executive Insights on the Launch
Yaser Shabsough, Chief Operating Officer of Kia Middle East & Africa, commented: “We are thrilled to launch the all-new Kia Sportage 2022 in the region during the Autoville Festival. With significant enhancements to both the exterior and interior, it stands as one of the most inspiring regional debuts to date. We are proud to make this happen at the region’s first and largest interactive event.”
Abdulsalam Aljabr, Managing Director of Aljabr, added: “It is a great honor to be part of this major event, the Autoville Festival in Riyadh, as the new year begins. The all-new Sportage is making its first appearance in all trims, featuring a comprehensive range of powerful, responsive engines. We are excited to present this vehicle to customers in the region during this event.”
Striking Front Design and Dynamic Presence
The front fascia of the new Sportage, across all trims, delivers an immediate visual impact with its distinctive design. A detailed black mesh grille stretches the width of the vehicle, creating a unique look. The overall exterior exudes a bold, natural feel, with each line crafted to flow gracefully as if shaped in a single, fluid motion.
At first glance, the design communicates pure clarity, where smooth, strong surfaces combine with determined graphics to give the SUV a dynamic and confident presence. The Sportage's design defies traditional SUV norms, offering unexpected solutions that blend modernity with a sense of quality and assurance.
Modern Interior with High-Tech Features
Inside the 2022 Sportage, a high-tech curved display dominates the dashboard, giving the interior a unique and modern appeal. The simplified, innovative control panel layout provides drivers with a sporty, user-friendly design that enhances convenience. The cabin features ambient lighting throughout, along with subtle, semi-reflective chrome trim, elevating the sense of luxury and modernity.
Impressive Regional Sales and Suitability for UAE Roads
This leading SUV achieves sales of approximately 30,000 units annually in the region, making it the ideal choice for the diverse road conditions of the United Arab Emirates.
