The largest Bugatti showroom in the world recently opened its doors to the public in Dubai, UAE. Located on the iconic Sheikh Zayed Road, the all-new showroom is the French sports car manufacturer’s fifteenth facility in its global dealership network.
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With 30 orders received for the Chiron, Bugatti UAE is the brand’s most successful dealership and highlights the region as a key market. Accounting for 26 percent of all orders received for the Chiron, the UAE also stands proud with the largest Veyron fleet with a whopping 55 vehicles.
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“A location of this significance and appeal for our brand has earned us a superlative showroom. Many Bugatti customers who have been the closest and most loyal ambassadors of our brand live in this region. The new showroom is not only the perfect platform for the Chiron, but also honors many of our special customers,” said Dr. Stefan Brungs, Member of the Board of Management of Bugatti Automobiles S.A.S.
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Covering 240 square meters, the entrance to the new showroom is decorated with the legendary Bugatti horseshoe and stands almost four meters high. Inside, customers are welcomed into a specially designed lounge area and can customize their Chiron in a private atmosphere on large screens.
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