2020 Jeep Gladiator Debuts at the Liwa Festival in Abu Dhabi

Introduction

The highly anticipated 2020 Jeep Gladiator is set to make its Middle East debut at the legendary Liwa Festival taking place in Abu Dhabi’s Liwa desert from December 26th to January 10th. The region’s largest off-road festival will offer the Gladiator the right platform and audience to make an impact in the market.

About the Liwa Festival

Attracting over 1 million petrolheads and off-road enthusiasts from across the GCC and the world, the Liwa Festival takes place at the foot of the infamous Tal Moreeb (Moreeb Dune).

• Peak height: 300m above sea level
• Incline: 50 degrees
• Largest sand dune in the UAE

This iconic location draws off-road drivers from across the region to take on the daunting challenge of climbing its imposing face.

Jeep Gladiator Features

A limited run of 300 Launch Edition fully loaded Rubicon models with unique badging, wheels, and interior accents are believed to be available to customers in the Middle East.

Festival Attractions

One of the festival’s main attractions will be a purpose-built obstacle course, challenging contenders with their own SUVs to pass the ultimate Jeep trial. This course will test the limits of their vehicle’s capabilities, articulation, and rigidity.