Dodge Neon 2017 launched in the UAE

Dodge, the American manufacturer with an ever-increasing presence in the region, welcomes the fifth model to enter its regional line-up. Infiltrating the C-segment of the market, the Neon finds itself up against the likes of the Korean Hyundai Elantra, Japanese Mitsubishi Lancer, and French Renault Fluence.

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With a recorded 66,910 C-segment models sold in the UAE in 2015, it’s a viable segment to target and one that the Neon is set to revolutionize. Following a global ideology, the Neon aims at being a strong standard offering with an affordable price to match. So strong in fact, that six airbags, cruise control, fog lights, and a tire pressure monitoring system, are all standard affair.

Aesthetically, the Dodge Neon is a handsome offering and stands out from the crowd with the brand’s signature cross-hair grille. The horizontal contour that runs the length of the vehicle adds a dose of flamboyance to the design and complements the taut tail lamps that adorn its derriere.

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Powered by a 1.6-liter 4-cylinder engine that churns out 110 horsepower at 5,500 RPM and 152 Nm of torque at 4,500 RPM, the Neon channels its grunt through a 6-speed automatic transmission to hit the 100 km/h mark in a claimed 11.5 seconds.

As far as trim levels go, three trim variants can be found in the Neon line-up (SE, SXT, SXT Plus) with prices ranging from AED 57,400 to AED 67,700. 

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