Exeed in the UAE: The Straightforward Guide to Models, Value, and Who Should Buy One

Looking for a premium car without the hefty price tag? Exeed, Chery's high-end sub-brand, offers luxury SUVs and EVs in the UAE, blending European-inspired design with advanced technology at competitive prices. Distributed by Al Ghurair Motors, Exeed caters to families, tech-savvy drivers, and budget-conscious buyers. Here's what you need to know:

• Starting Prices: From AED 84,999 (compact LX) to AED 229,999 (electric ET SUV).

• Top Features: Alcantara interiors, dual 12.3-inch displays, 540-degree cameras, and up to 8 airbags.

• Warranty: 7 years/200,000 km vehicle warranty and 10 years/1,000,000 km engine warranty.

• Models: Compact LX, mid-size TXL, full-size VX, sporty RX, and electric ES & ET.

Exeed vehicles are ideal for families needing space, professionals seeking tech features, and anyone wanting luxury at a lower cost. Want specifics? Keep reading for a breakdown of each model, pricing, and ownership perks.

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Exeed Models in the UAE: Features and Prices

Exeed offers a lineup of four SUVs in the UAE, each designed to cater to different lifestyles and preferences. Across the range, you’ll find dual 12.3-inch displays, cutting-edge safety features, and a generous 7-year/200,000 km warranty.

Prices begin at AED 84,999 for the compact LX, while the top-tier VX Black Gold variant is priced at AED 149,999. The engine options range from a 1.5-litre turbocharged engine producing 156 hp in the LX to a powerful 2.0-litre TGDI engine delivering 261 hp and 400 Nm of torque, available in the VX, TXL, and RX models. Front-wheel drive is standard on base trims, with all-wheel or four-wheel drive available on higher models.

Standard technology includes Apple CarPlay, Android Auto, 360° cameras, and advanced driver assistance systems. An Air Quality Monitoring System is also included, making it a practical choice for UAE conditions. Interiors reflect a focus on comfort and sophistication, featuring leather upholstery, Alcantara accents, and high-end finishes - even on mid-range trims.

Here’s a closer look at what each model offers.

Exeed LX: Compact SUV

The LX is Exeed’s entry-level model, perfect for urban driving with its compact size and easy handling. It’s available with two engine options: a 1.5-litre turbocharged engine producing 156 hp and 230 Nm, and a 1.6-litre version delivering 197 hp and 290 Nm. Prices start at AED 84,999 for the 1.5T Comfort trim and go up to AED 104,999 for the 1.6T Flagship variant.

The 1.5T variant accelerates from 0 to 100 km/h in 9.5 seconds, with a top speed of 180 km/h and a fuel consumption of 7–8 litres per 100 kilometres. This makes it the most efficient model in Exeed’s lineup. Features like Traffic Jam Assistance and a 360-degree camera make it ideal for navigating busy city streets. The LX comes with front-wheel drive as standard, while all-wheel drive is available on the Flagship trim.

Exeed VX: Full-Size Luxury SUV

As the flagship model, the VX is a full-size luxury SUV designed for larger families. It’s the only Exeed model with three-row seating, available in 6- or 7-seat configurations. Pricing starts at AED 129,999 for the 2.0T Luxury trim and reaches AED 149,999 for the Black Gold edition.

Powered by a 2.0-litre TGDI engine (261 hp, 400 Nm) with all-wheel drive, the VX offers excellent stability and light off-road capabilities. The interior is spacious and comfortable, featuring premium leather upholstery, a panoramic sunroof, three-zone climate control, and 20-inch alloy wheels. Hill Descent Control and Hill Start Assist add to its practicality for varied terrains. The VX has been rated 4.1/5 based on 54 reviews.

Exeed TXL: Mid-Size SUV

The TXL combines luxury with versatility in a mid-size SUV format. It offers two engine options: a 1.6-litre turbocharged engine with 197 hp and 290 Nm, and a 2.0-litre unit producing 261 hp and 400 Nm. Prices range from AED 105,000 for the 1.6T Comfort trim to AED 124,999 for the 2.0T Luxury variant with four-wheel drive.

Available in both front-wheel and four-wheel drive configurations, the TXL is well-suited for everything from city commutes to desert adventures. It averages 9–10 litres per 100 kilometres in fuel consumption. The five-seat layout offers ample space for families, while premium materials and advanced technology enhance the driving experience. The TXL holds a 3.9/5 rating based on 54 reviews.

Exeed RX: Coupe SUV

The RX stands out with its sleek "cross-coupe" design, featuring a sloping roofline and Exeed’s "Aesthetics of Light" design philosophy, which earned it a gold prize from the International Design Award (IDA). Starting at AED 129,999 for the 2.0T Comfort trim with front-wheel drive, the RX targets younger buyers looking for standout styling.

Equipped with the same 2.0-litre TGDI engine as the VX and TXL, the RX offers a sportier drive. Its five-seat configuration and dynamic handling set it apart from the more family-oriented TXL. All-wheel drive is available on higher trims for improved performance. The RX has a 3.9/5 rating based on 57 reviews.

Exeed Model Comparison: Specifications and Prices

Here’s a quick breakdown of Exeed's SUV lineup, focusing on the key specifications and pricing to help you decide which model fits your needs.

Exeed offers four SUVs, each catering to different preferences and budgets. The LX, starting at AED 84,999, is ideal for those seeking a compact, fuel-efficient SUV at an affordable price. If you're after a balance of performance and cost, the TXL delivers flagship-level power starting at AED 99,999 - making it a more economical choice compared to the VX. For those drawn to bold, coupe-inspired designs, the RX stands out, while the VX is the go-to option for families, thanks to its spacious 7-seat layout.

The main distinctions between these models boil down to their size, engine power, and seating capacity. The LX features smaller engines, keeping it light on fuel consumption. Meanwhile, the TXL, RX, and VX all come equipped with a 2.0-litre engine producing 245 hp, with the RX offering the best fuel efficiency at 13 km per litre. The comparison table below provides a clear snapshot of each model’s specifications and pricing.

Model Comparison Table

The price range between the entry-level LX and the high-end VX spans AED 90,000, reflecting the leap in size, power, and luxury features. Positioned as a mid-range option, the TXL offers excellent value, with its 2.0T Flagship variant priced at around AED 119,999. It delivers premium performance without the VX’s higher price tag. On the other hand, the RX starts at a higher price point than the TXL, largely due to its coupe design and refined aesthetics.

Exeed Ownership: Warranty, Service, and Running Costs

Exeed stands out in the UAE market with its impressive warranty coverage. It offers a 7-year or 200,000 km comprehensive vehicle warranty, which far exceeds the standard 3 to 5 years provided by most Japanese and Korean rivals. On top of that, the 10-year/1,000,000 km engine warranty is one of the most extensive in the region. This combination makes Exeed an attractive choice for buyers looking for long-term reliability, especially if they plan to keep their car for years or expect high mileage.

That said, warranties for wear-and-tear parts are more limited. For instance, tyres are covered for just 3 months or 5,000 km, batteries for 12 months or 30,000 km, and exhaust systems and fuel injectors for 24 months or 60,000 km. To keep your warranty valid, servicing must be done exclusively at authorised Al Ghurair Motors centres in Dubai, Abu Dhabi, or Sharjah, using genuine OEM parts. Skipping scheduled maintenance or opting for third-party workshops can void your warranty, so sticking to the recommended maintenance schedule is crucial.

Exeed also delivers on affordability when it comes to maintenance. Service costs are lower compared to European luxury brands, making Exeed a more budget-friendly option in the premium segment. Maintenance is categorised into three levels: basic services like oil changes and tyre replacements, complete services covering filters, fluids, and spark plug checks, and health checks to identify issues early. While exact service package prices aren't disclosed, dealerships offer plans designed to stabilise maintenance costs and guard against inflation - it's worth inquiring about these when purchasing.

Fuel efficiency varies between models. The LX achieves an average of 7–8 L/100 km, while the RX offers an impressive 13 km per litre. To ensure smooth repairs and minimal downtime, Al Ghurair Motors operates a dedicated parts warehouse stocked with genuine OEM components. However, as a relatively new brand, Exeed's resale value is still developing compared to more established Japanese or European brands. That said, the extended warranty helps maintain better value for second-hand buyers. All these factors make Exeed a solid option for those seeking a long-term, cost-effective vehicle in the UAE.

Who Should Buy an Exeed in the UAE

Exeed's lineup offers a mix of features and benefits that cater to various lifestyles and needs in the UAE. Here's a breakdown of who would find the brand most appealing.

Large families will appreciate the Exeed VX. With its three-row seating and a robust 2.0L turbocharged engine, it comfortably accommodates up to seven passengers, making it ideal for family adventures or everyday errands. For smaller families or couples, the TXL provides ample rear legroom, ensuring a comfortable ride for all.

Young professionals and tech enthusiasts are drawn to the RX. Its sleek coupe-inspired design and cutting-edge 540-degree camera system with a transparent chassis view make it a standout choice. Meanwhile, the LX's compact size and fuel efficiency (7–8 L/100 km) make it perfect for navigating city streets. Both models come equipped with advanced in-car technology, enhancing the driving experience.

Value-conscious buyers will find Exeed particularly appealing. The brand offers premium materials and advanced features at prices significantly lower than traditional luxury brands. For instance, the LX starts at AED 84,999, while the top-tier VX Black Gold is priced at AED 149,999 - about 30–40% less than comparable luxury models. Despite the lower cost, Exeed provides high-quality interiors and advanced driver assistance systems. Combined with its extensive warranty, it’s a strong option for those looking to maximise long-term value.

For long-term owners, Exeed's 7-year or 200,000 km warranty provides peace of mind, covering potential repair costs far beyond what many Japanese or European brands offer. Additionally, eco-conscious drivers can explore the ES and ET models, available in REEV (range-extended electric vehicle) and BEV (battery electric vehicle) formats. Starting at AED 149,999 for the ES REEV Pro, these models offer a greener alternative to traditional vehicles.

When choosing a trim, it's worth considering climate-specific features. UAE summers can be intense, so options like ventilated seats and dual-zone air conditioning with integrated fragrance systems - found in Prestige or Flagship trims - are highly recommended. The TXL's Luxury trim strikes a balance between performance and affordability, offering a larger 2.0L engine and premium features without the added cost of the AWD Flagship model. For those comparing options, a test drive of the RX against competitors like the Toyota Fortuner or Nissan Pathfinder can showcase how Exeed excels in interior comfort and technology.

With such a diverse range of options, Exeed caters to a variety of drivers, making it a compelling choice for UAE residents.

Conclusion

Exeed brings European-inspired luxury to the UAE at prices that won’t break the bank. Their lineup, ranging from the compact LX priced at AED 84,999 to the spacious VX at AED 129,999, combines premium materials, advanced technology, and a strong focus on safety. As ArabWheels aptly put it:

"Exeed cars in UAE are an attractive option for buyers seeking luxury, performance, and advanced technology without the hefty price tag of European brands".

Take the Exeed ET REEV, for example. It boasts an impressive range of 1,140 km, accelerates from 0–100 km/h in just 4.8 seconds, and achieves a thermal efficiency of 44.5%. This focus on quality is reinforced by collaborations with leading companies like Magna, Bosch, and Intel, and designs crafted by experts formerly with Jaguar and Land Rover. These features underscore Exeed's commitment to delivering value-packed vehicles.

Whether you’re a family in need of a spacious seven-seater, a tech-savvy professional, or a budget-conscious buyer wanting maximum features for your money, Exeed offers something for everyone. With an overall brand rating of 4.0 out of 5 and the VX model rated at 4.1 based on user reviews, these cars are making their mark in the UAE.

If you’re ready to explore what Exeed has to offer, YallaMotor's platform provides all the tools you need. From detailed model specifications and price comparisons to a car finance calculator for estimating monthly payments, it’s a one-stop shop. With over 500,000 buyers visiting the platform monthly and 200 cars sold daily, you’ll find a wide range of listings across Dubai, Abu Dhabi, and Sharjah. Plus, expert reviews and market price guides are available to help you make an informed choice.

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