Cadillac ATS-V: High-Performance Rival to BMW M3 Launching at LA Auto Show

Cadillac is set to launch the high-performance ATS-V at the 2014 LA Auto Show. This new model will serve as a direct rival to the mighty BMW M3.

Main Highlights of the Cadillac ATS-V

• Expected Powertrain: Twin-turbo 3.6 liter V6 producing 420 BHP
• Acceleration: 0-100 km/h in just 4.4 seconds

The Cadillac ATS debuted in 2013 and was an instant success. However, sales have gradually declined, and the brand needs to strengthen this model's presence in the intended market segment. The introduction of a V version is definitely a welcome idea to reignite interest.