Rejuvenating the compact sedan segment in the UAE, Al Futtaim Lexus launches the all-new 2021 Lexus IS in the UAE. Exclusively previewed at the brand’s state-of-the-art center in Green Community, Dubai Investment Park (DIP), the event was attended by Lexus customers, Lexus F Club Members, UAE car enthusiasts, media personnel, and social influencers.
Presenting the Lexus IS evolution to date and unveiling the all-new generation for 2021, Saad Abdullah, Head of Marketing & Brand Operations, said: “We are delighted to launch the iconic 2021 Lexus IS in the UAE – a market of automotive connoisseurs. Now in its fourth generation, the Lexus IS is the culmination of over two decades of innovation and high performance in the segment. With a stunning new design, impeccable refinement, and athletic powertrain, every journey in the new IS is a true experience of exceptional luxury and exhilarating performance.”
The latest version of the popular vehicle remains true to its foundation as a front-engine, rear-wheel-drive sports sedan while expanding on the qualities that have built its loyal following across the UAE. Available in three variants across the UAE, the new Lexus IS will be offered to customers at a special price, starting from AED 175,000 for the Lexus IS 300 Premier, AED 215,000 for the Lexus IS 350 F Sport Prestige, and AED 245,000 for the Lexus IS 350 F Sport Platinum. Al-Futtaim Lexus will be providing customers with free insurance for the first year and a complimentary service package for up to three years or 60,000 KM whichever comes first.
Since the debut of its first generation in 1999, the IS has been renowned for its exhilarating driving performance and sporty styling and has sold more than a million units over two decades. With the unveiling of the 2021 model, it is clear that exceptional craftsmanship and countless hours of testing have gone into developing the best IS to date.
You might also be interested in:
Al Futtaim Lexus partner with Ahmad Daham to reveal most powerful drift car on the planet
